nutrition GREENHOUSE
a place to nurture


a place to


a place to


Creating entrepreneurial connections to nurture innovation and growth


To identify and nurture breakthrough nutrition food and beverage brands for European consumers.


We’re looking for emerging brands that are focused on delivering convenient, great tasting nutrition products to consumers. Our areas of interest are:

  • Consumer Nutrition
  • Human Performance
  • Condition Specific Functionality
  • Vitality and Healthy Lifestyles


Consumers all over the world should have access to convenient, great tasting nutritious products. It will take collaboration to make this happen. We want smaller innovative companies to see PepsiCo as a partner to help them scale their business.


Up to eight companies will receive €25,000 and entry into a 6-month incubator programme designed to accelerate the next generation of nutrition brands.

how it works

who should apply

Here’s what we’re looking for:

Does your business offer a nutritious alternative that supports a healthy lifestyle?

Do you currently have sales of less than €2 million in annual revenue?

Is your brand available in the market today?

Do you currently operate within the European marketplace, including Western and Eastern Europe?

how to apply

Complete the integrated form below and include as much information as possible to help us understand why your business should be included in the PepsiCo Nutrition Greenhouse.

PepsiCo is launching a collaborative innovation program, a 'mutual learning academy' called the PepsiCo Nutrition Greenhouse, where entrepreneurs and early-stage emerging brands in nutrition and health & wellness will partner with PepsiCo to accelerate their growth.
        In PepsiCo's Nutrition Greenhouse, up to eight early-stage companies will be paired in a 6-month program with PepsiCo executives and senior managers, going through a flexible curriculum of topics related to all aspects of growing a brand.
        Participants selected for Nutrition Greenhouse will receive a €25,000 grant and entry into the 6-month incubator program with in-person learning modules and virtual events. At the completion of the program, one winning company will be awarded a €100,000 prize to further its growth.
        To be considered for participation in this programme, please complete this free application form.

About the Process

This application process will collect and compare company, brand, management and business plan information using the information supplied by applicants. An independent review committee of external reviewers will select 12-16 finalists who will meet in person or virtually with senior PepsiCo executives who will select up to eight participants in the 2017 program. Program participants will be asked to sign a grant acceptance agreement to receive their €25,000 grant,. Program participants will be assigned two or more PepsiCo mentors. (See full text of the 'Terms and Conditions' of this program at the end of this application.)


Applications will be accepted until May 15, 2017 and programme participants will be announced after May 19, 2017. For questions or help with this application, contact

Apply for Your Business to Join the PepsiCo Nutrition Greenhouse 2017



Please provide the following Financial Information:

Please read PepsiCo Nutrition Greenhouse Terms and Conditions. By submitting this application form you confirm that you have read and agree to be bound by these terms and conditions.

Submit either a photograph of your product or a short video introducing the product:

limit 100 Mb*